Silver Tail Systems Blog

Preventing Online Fraud Through Web Session Intelligence

Terminology for abuse of websites

At Silver Tail, we’ve been trying to determine the best way to characterize what we do.   As everyone knows, it’s good to have a short, catchy (sexy) phrase that immediately evokes the appropriate connotation in everyone from customers to researchers to press to analysts.

Silver Tail detects and prevents “the abuse of legitimate website functionality”.  That phrase is a mouthful.  Jeremiah Grossman has called this “business logic abuse”.  I’ve found that people seem to get that term, but it’s cumbersome and it often takes people a few minutes to understand it.

Another term we’ve come up with recently is “web logic abuse”.  This has a few advantages.  First, it’s shorter. Second, it is more accurate since we mainly protect websites.

So, I’ll pose a question to you, the reader.  Which term do you prefer as a catch phrase for what we do?  Feel free to post comments here or send me email.  All feedback is welcome.

September 18, 2009 Posted by | business logic abuse, Detection, Fraud, Online Fraud, web logic abuse | 2 Comments

   

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